[Who we are]

iOS App Development: Launch on the App Store in Weeks

Put your iPhone app in customers' hands in weeks, and own every line of it. DreamLabs designs, builds and launches iOS apps for founders and growing companies as an AI-accelerated fractional product team. Start with a $4,000 two-week strategy sprint, refunded in full if we don't move forward together; most builds then take about 6 weeks.

Start with a strategy sprint

“DreamLabs' level of involvement, beyond doing only what was outlined in the scope of development, was most impressive. DreamLabs has been involved in not only the development, but the overall strategy of the app, and how it will ultimately help us reach our specific company goals.

On top of that, they operate with integrity and transparency. Often times, dealing with developers can feel shady, as a result of confusion and a lack of understanding of the development process. However, DreamLabs is always straightforward and honest about the work they do and the associated cost to do it. I have never felt like I was being taken advantage of. Working with app developers can often times be confusing. Not with DreamLabs.”

Zach Muñoz · Co-founder @ UNALTERED

A fraction of the cost, weeks instead of months

Stay focused

As a fractional product team, we start by defining your vision and sharpening your strategy. We don’t just say “yes,” but always ask “why?”, helping your dev budget go further and faster.

Ship fast

We use AI-accelerated development to help teams of all sizes launch custom, scale-ready digital products. Most builds ship in about 6 weeks, not 6 months.

Learn from users

User testing is a bonus service we offer to all clients for free. This means we learn together from real users with each release.

[What We Do]

Rapid, user-centric iOS development

We build most iPhone apps in Flutter, which compiles to native ARM machine code on iOS and can call Swift through platform channels when a feature needs an Apple API that no plugin covers. The same codebase can become your Android app whenever you're ready. If your team already writes React, we build in React Native instead, and we also work in Swift when native iOS is the right call. AI drafts the scaffolding, repetitive code and tests; a senior engineer reviews every change before it ships.

We plan for App Store review from the first sprint instead of meeting its rules on launch day. Sign-in options, account deletion, privacy disclosures for every SDK and how you'll charge for digital content are settled in the scope, and we test on real devices.

Already have an app built with an AI app builder or a no-code tool? Our guide to getting an AI-built or no-code app into the App Store covers what Apple checks and how we get it there.

When we're not the right team: if you're still testing whether anyone wants the idea, a clickable prototype will teach you more, for less, than a full build.

[Deliverables]

What's included in iOS Development?

[01] A polished iPhone app, designed and built

From the wireframes in your strategy sprint to hi-fi designs and a production app: every screen, the back end behind it and the integrations your product needs, such as payments, sign-in and push notifications. Grove's build, for example, links cards through Plaid, moves round-ups by ACH with Stripe and verifies phone numbers by SMS through Twilio. AI speeds up the work; senior engineers own the architecture and review every line.

[02] App Store submission, handled end to end

We release under your own Apple Developer Program membership, held by you, then prepare everything review asks for: privacy details for your app and its third-party SDKs, a demo account and a live back end for the reviewer, screenshots and metadata. If Apple sends feedback, we make the fixes and handle the reply.

[03] Updates after launch, or a clean handoff

Launch is the start. Between version 1.0 in February and 1.4.2 in August 2026, Grove added a full design overhaul, Google and Apple sign-in and recurring tree planting. Apple's requirements move too: since April 28, 2026, every upload to App Store Connect must be built with Xcode 26 or later, so an older app can't ship even a bug fix until it builds with Xcode 26. Keep us on to iterate, or hand the code to the team you hire.

Book a strategy sprint

[Related work]Expertise from experience

Grove

Grove

Climate fintech round-up app

Nurture

Nurture

Native Mobile App

UNALTERED

UNALTERED

AI-powered fitness app

[FAQs]

Frequently asked questions

How much does it cost to build an iOS app?

Every project starts with a $4,000 two-week strategy sprint, refunded in full if we don't move forward together. It produces a features table, wireframes for your core flows and the scope of your first release, and we quote the build from that scope. That way you see a real number before development starts. Because AI takes on much of the repetitive work, builds typically cost a fraction of what a traditional agency charges. Apple's own fee is separate: the Apple Developer Program costs 99 USD per membership year, billed to you so the account stays yours.

How long does it take to get an iOS app on the App Store?

Two weeks for the strategy sprint, then about 6 weeks for most builds, compared with the roughly 6 months a traditionally staffed build takes. Grove went from idea to both app stores in six weeks. Apple's review usually isn't the slow part: Apple says it typically reviews at least 50% of submissions in under 24 hours and 90% in under 48 hours.

Why do iOS apps get rejected, and how do you avoid it?

We design for the App Review Guidelines from the start. Guideline 2.1 expects a final build, tested on a device, with no placeholder content and a working demo account if the app has a login. Guideline 4.2 asks for features, content and UI that go beyond a repackaged website. Guideline 5.1.1(v) requires in-app account deletion for any app that lets people create an account. Guideline 4.8 says an app that uses Google or another social login must also offer an equivalent option that limits data collection to name and email and lets people keep their email private. And under Guideline 3.1.1, digital features or content you sell inside the app must be unlocked with in-app purchase, though apps on the United States storefront may also link to other ways to buy.

Should my iPhone app be built in Swift or Flutter?

For most products, Flutter. It compiles to native ARM machine code on iOS, and the same code gives you an Android app: Nurture and UNALTERED are Flutter apps on both the App Store and Google Play. Choose Swift and SwiftUI when most of the app's features depend on Apple-only frameworks. We build most apps in Flutter and also work in Swift when native iOS is the right call, and we make that call with you in the strategy sprint.

[Workflow]How does the process work?

[01] Product Strategy

We start by helping you define your long and short-term product visions. We then break down the concepts into concrete features and functions, so we can piece them back together into a prioritized roadmap.

[02] Development

With the framework pinned down, we go heads-down on execution. We leverage AI-powered tooling and a modern Flutter or React stack to develop your product in record time.

[03] Polishing + Launch QA

We put your product through rigorous QA to ensure every feature works seamlessly, every detail is pixel-perfect, and your copy is publication-ready. Then we manage the full launch process — mobile, web, or both.

[Explore iOS Development]

More ways we build

App & Software Development in the San Francisco Bay AreaFlutter App DevelopmentReact & React Native App Development

[Interested?]

Let's plan your first release

Book a strategy sprint