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The Dream Lab

The product engine for your marketplace

DreamLabs is a low/no-code product studio for early-stage founders.
Strategic insight. Tactical execution.
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Developers are expensive

Most founders burn valuable cash in the pre-Series A cycle of death.

To afford great devs, you need funding

To get funding, you need traction

To get traction, you need great devs

The most common pitfalls in this death cycle are:

  • Locking in off-the-shelf software that breaks under basic needs
  • Turning to off-shore, cheap devs that drain time and money
  • Chasing great, local talent who will never leave cushy jobs

We made these mistakes. They sucked.  Until we learned that...

No-code unlocks your dreams

We built in 2 weeks what took devs over 3 months. Entirely no-code.
Our no-code stack of tools like Webflow, Airtable, Zapier & Integromat enabled:

Lightning-fast iteration

Absurdly low cost

Time for user feedback

We learned that pre-Series A marketplace founders should NEVER write a single line of custom code.

‍Just grow the company.
“Marketplaces are execution constrained, not technology constrained.”
- Jeff @FJ Labs

Founder-friendly services

Transparent pricing. Rapid iterations. Break the pre-Series A cycle of death.
The no-code landscape is confusing. We do the heavy lifting so you can get traction.

No/low code product build

Launch a fully functional product in weeks
From web apps to mobile apps, we can build all the software workflows you need to delight your customers.
$125,000
Starting at $15,000

End-to-end build

Win at SEO from day one
Layer on a modern Webflow front-end UI along with SEO-optimized copywriting.
$50,000
Starting at $10,000

Fractional product team

Keep iterating features to hit PMF
Continue pushing out 1 new release each month and have on-demand support for bugs and fixes.
$70,000
$7,500 flat fee

Fractional Product Team

We’ll always be there to support you in future iterations your platform. To best serve you, we have put together the below options to suit a variety of needs.
No need to commit to anything now, but these are your options past the initial release.

Contract Based

If you don’t plan to make frequent changes to your site this is the best option for you.
Any work we do will be calculated via estimated time requirements at our full hourly rate.
Hourly

Tier 1

This is a good choice if you plan to make regular minor updates without rolling out regular releases or added features
Based on an approximation of 20/hours a month. Anything in excess of that, we will charge our hourly rate at a 25% discount
$1,500/month

Tier 2

This is the best choice if you plan to have regular releases and plan to update the content on the site frequently.
There is no concrete hourly limit, there is no hard limit on number of requests, and we will work through the backlog as quickly as we can. 
3,000/month

Why a fractional product team?

Early-stage companies can only find PMF through constant iteration. Traditional, project-based developers are fundamentally misaligned with this goal.

Traditional freelance devs

DreamLabs

One-and-done projects
Support from v1 to PMF
Execution-only focus
Strategic product roadmap partnership
Long timelines for initial build
Rapid, firm deadlines
Costly, lengthy changes
Nimble iterations
No immediate support for bugs
Proactive bug and crash support

Our release workflow

Repeatable, consistent process to help you get more shots on goal in search of PMF

Spec

1

Get Detailed

1 week

Build

2

Make it work

2 weeks

QA    

3

Final polishing

1 week

Bonus deliverables

We’re in the trenches to build your foundation for success. Period.
All of these goodies come with any service.
Product strategy thought partnership
1-hour setup of 🍱Product Management OS
2 joint user feedback sessions + guide
Complete no/low code build documentation
1-hour of no/low code tool walkthroughs

View some of our recent projects

We’ve built products that work, copy that attracts and design that converts.

Mobile App MVP Build

  • 4 Weeks
  • Mobile App
  • Adalo, Notion, Figma

SimplSurf - Surf Lockers

  • 4 Weeks
  • Subscription Marketplace
  • Webflow, Zapier, Airtable, Stripe, Mailchimp, Finsweet CMS Filter, Typeform

SimplSurf - Used Boards

  • 2 Weeks
  • SaaS-enabled marketplace
  • Webflow, Zapier, Airtable, Stripe, Mailchimp, Make (Integromat), Finsweet CMS Filter, Typeform, Twilio

Product Management OS

  • 1 Week
  • Internal Ops
  • Notion

SEO OS

  • 1 Week
  • Internal Ops
  • Notion

Startup Ops OS

  • 1 Week
  • Internal Ops
  • Notion

DreamLabs

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