[Who we are]
Home to major tech offices and close to SFO, San Bruno businesses build custom iOS apps with our fractional product team, pairing senior engineers with AI-augmented development to ship in about six weeks.
★★★★★
“Other app developer quoted 10X the price to create a live testable version. DreamLabs pricing structure has meant we can quickly get the app in users hands and see what they think!”
Jenn Brooks · Founder & CEO @ Nurture
As a fractional product team, we start by defining your vision and sharpening your strategy. We don’t just say “yes,” but always ask “why?”, helping your dev budget go further and faster.
We use AI-accelerated development to help teams of all sizes launch custom, scale-ready digital products. Ship in days/weeks, not months/years.
User testing is a bonus service we offer to all clients for free. This means we learn together from real users with each release.
[What We Do]
Our process for San Bruno clients combines AI-assisted architecture, implementation, and testing with hands-on senior engineering review at every step. AI handles a meaningful share of the boilerplate Swift and SwiftUI code and drafts initial test coverage; our engineers verify, extend, and take full ownership of everything that ships. We move from requirements to a working prototype quickly and iterate with you in short, visible cycles rather than a long black-box development phase. Continuous integration and automated testing run throughout the build, catching issues early instead of at the end of a long cycle, and giving us time to prepare properly for Apple's App Store review before submission. San Bruno's proximity to SFO and to some of the region's largest tech employers means the bar for a good enough app is higher here than in many markets, and we build to clear that bar: fast, secure, and genuinely well-crafted, not just functional.
[Deliverables]
Custom iOS applications built for San Bruno businesses, engineered by senior developers using AI-accelerated implementation and testing. You get a fully custom, production-grade app in Swift and SwiftUI, with the development timeline shortened by how efficiently AI handles the repetitive work.
Enterprise-grade iOS solutions for San Bruno companies operating near some of the region's largest tech employers, where integration and security expectations run high. AI-accelerated development shortens the build cycle while our engineers keep full ownership of architecture, security, and performance across the deployment.
Interface and experience design built around Apple's Human Interface Guidelines, tuned to the polish San Bruno's tech-adjacent user base expects. AI-assisted prototyping means you're reviewing real, working screens early, so design decisions get made with actual feedback rather than assumptions.
[FAQs]
Our published tiers anchor the range: prototypes start at $6,000 and full MVPs at $15,000. A typical custom iOS build with our AI-enabled process runs around $20,000 all-in, compared to the roughly $200,000 some San Bruno-area agencies might charge for comparable work using a fully manual process, with delivery in about 6 weeks rather than the industry-standard 6 months.
Quality doesn't depend on whether AI is involved; it depends on senior engineering review, and every line of AI-assisted code we ship goes through that review. That's how we hold builds costing around $20,000 to the same standard as fully manual builds that might run closer to $200,000, without cutting corners on architecture or testing.
Most projects land around 6 weeks from kickoff to a completed, App Store-ready build. AI-assisted scaffolding and testing let senior engineers move through implementation significantly faster than manual development alone, while still personally reviewing every piece of code before it reaches Apple's reviewers.
Yes, enterprise integration work is common for San Bruno clients given the density of established companies nearby. Senior engineers design the integration architecture and own the security decisions involved, while AI accelerates implementation, so the finished app connects reliably with existing systems without exposing sensitive data.
[01] Product Strategy
We start by helping you define your long and short-term product visions. We then break down the concepts into concrete features and functions, so we can piece them back together into a prioritized roadmap.
[02] Development
With the framework pinned down, we go heads-down on execution. We leverage AI-powered tooling and a modern Flutter + Firebase stack to develop your product in record time.
[03] Polishing + Launch QA
Your finished product to ensure that each feature works seamlessly, every color is precise and all copy is ready for publication. We then manage the entire app publishing process on mobile, web or both.