[Who we are]
Tustin's rapid growth around the Tustin Legacy redevelopment and its established Market Place business corridor make it one of Orange County's more dynamic small markets, and we build for both with senior engineers paired with AI.
★★★★★
“Other app developer quoted 10X the price to create a live testable version. DreamLabs pricing structure has meant we can quickly get the app in users hands and see what they think!”
Jenn Brooks · Founder & CEO @ Nurture
As a fractional product team, we start by defining your vision and sharpening your strategy. We don’t just say “yes,” but always ask “why?”, helping your dev budget go further and faster.
We use AI-accelerated development to help teams of all sizes launch custom, scale-ready digital products. Ship in days/weeks, not months/years.
User testing is a bonus service we offer to all clients for free. This means we learn together from real users with each release.
[What We Do]
For Tustin clients, we combine AI-assisted planning and implementation with hands-on senior engineering to move from concept to a working iOS and Android app efficiently. AI handles a meaningful share of the repetitive build work; our engineers own architecture, code review, and every decision that affects long-term quality on both platforms. We break projects into short, visible phases so you see real progress at every step rather than waiting for a single big reveal. Continuous integration and automated testing run throughout the build, which lets us maintain a fast pace without sacrificing stability. Given how much new development is happening around Tustin Legacy, we regularly work with newer companies establishing themselves in the area alongside established retailers near The Market Place, and we tailor scope and approach to where a business actually is, whether that's a first product for a new company or an added mobile offering for an established one. Whichever category you fall into, we deliver applications that are genuinely production-ready and built to scale as Tustin itself keeps growing.
[Deliverables]
Custom mobile applications built for Tustin companies, engineered by senior developers using AI-accelerated development to compress the timeline without cutting scope. We manage the full build, from architecture through app store launch, for iOS, Android, or both platforms at once, whether you're a newer company establishing itself near Tustin Legacy or an established retailer near The Market Place.
For Tustin businesses that need it, we build fully native iOS and Android applications and integrate them with the systems already in place, whether that's a newer company's cloud infrastructure near Tustin Legacy or an established retailer's point-of-sale and inventory systems near The Market Place. AI-enabled workflows speed up implementation while our engineers retain full ownership of security, performance, and scalability.
Interface and experience design for Tustin businesses, whether you're a newer company establishing your brand near Tustin Legacy or an established operator near The Market Place with decades of local customer trust. AI-assisted prototyping means you see and react to real screens early, so onboarding gets tested against real usage, on both platforms.
[FAQs]
A standard build typically ships in about 6 weeks with our AI-accelerated process, compared to the roughly 6-month timeline common at agencies working through iOS and Android by hand, whether you're a newer company setting up near Tustin Legacy or an established retailer near The Market Place launching a first mobile offering.
Prototypes start at $6,000 and full MVPs at $15,000. A typical custom cross-platform build with our AI-enabled process runs around $20,000 all-in, compared to the roughly $200,000 a traditional agency might charge for separate iOS and Android builds, whether you're a newer company setting up near Tustin Legacy or an established retailer near The Market Place. AI compresses the manual hours a build normally requires, and we pass that savings directly on to Tustin clients.
For most growing companies, a single cross-platform codebase is the more efficient starting point, reaching both iOS and Android users without funding two separate builds. We help you make that call during discovery based on your specific feature needs, whether you're a newer Tustin Legacy company or an established Market Place retailer.
Look for a team that can show real, production-grade work on both iOS and Android, not just a fast quote. Ask how AI actually fits into their process versus how much is still manual, and confirm you'll get a fractional product team covering design, engineering, and product strategy, particularly relevant in a market like Tustin that's actively growing and changing.
[01] Product Strategy
We start by helping you define your long and short-term product visions. We then break down the concepts into concrete features and functions, so we can piece them back together into a prioritized roadmap.
[02] Development
With the framework pinned down, we go heads-down on execution. We leverage AI-powered tooling and a modern Flutter + Firebase stack to develop your product in record time.
[03] Polishing + Launch QA
Your finished product to ensure that each feature works seamlessly, every color is precise and all copy is ready for publication. We then manage the entire app publishing process on mobile, web or both.