[Who we are]
"Beverly Hills brands and firms work with our engineers to build custom software fast, using AI-accelerated development instead of a large, slow-moving agency team."
★★★★★
“Other app developer quoted 10X the price to create a live testable version. DreamLabs pricing structure has meant we can quickly get the app in users hands and see what they think!”
Jenn Brooks · Founder & CEO @ Nurture
As a fractional product team, we start by defining your vision and sharpening your strategy. We don’t just say “yes,” but always ask “why?”, helping your dev budget go further and faster.
We use AI-accelerated development to help teams of all sizes launch custom, scale-ready digital products. Ship in days/weeks, not months/years.
User testing is a bonus service we offer to all clients for free. This means we learn together from real users with each release.
[What We Do]
Our process for Beverly Hills clients pairs AI-assisted architecture and implementation with direct senior engineering oversight at every stage, so the finished product reflects the same attention to detail the rest of your business runs on. AI accelerates scaffolding, boilerplate, and test coverage; our engineers focus on the interface polish, data architecture, and integration work that separates a genuinely custom system from something assembled quickly and left rough around the edges. We move from your requirements to a working system fast, then refine it with you in short, visible cycles rather than a long, opaque build phase. Continuous integration and automated testing run throughout, so speed doesn't come at the cost of stability. Many of our Beverly Hills clients need software that connects to existing CRM, booking, or client-management systems already central to how they operate, and we treat that integration work with the same care we bring to the parts of the build clients can see. The result is software built fast by AI-accelerated standards, but finished with the level of care a Beverly Hills client base expects as a baseline, not a bonus.
[Deliverables]
Bespoke software for Beverly Hills businesses, built by senior engineers using AI-accelerated development to shorten the timeline without cutting the polish. We handle the full lifecycle, from architecture and design through launch and ongoing support. It's built to hold up under real daily use for a Beverly Hills business, not just to look finished in an initial demo.
We connect new software to the CRM, booking, and client-management systems Beverly Hills businesses already rely on, so the finished platform fits into how you actually work. AI-enabled development speeds up implementation while our engineers keep full ownership of data integrity and security. We treat this as core engineering work, not a bolt-on, which is why client booking systems gets the same senior review as the rest of the build.
For Beverly Hills companies building a new product or platform, we design and build a fully custom SaaS product from the ground up, using AI to accelerate the early scaffolding so our engineers can spend more time on the architecture and experience that make it worth paying for. Every saas product engagement includes the testing and deployment work needed to actually put it into production, not just a working demo.
[FAQs]
A traditional agency prices projects around manual hours across every discipline. We pair a small, senior team with AI throughout architecture, development, and testing, which is how we typically deliver comparable or better quality software for around $20,000 in about 6 weeks, versus roughly $200,000 and 6 months at a conventional shop. Every engagement includes a senior engineer reviewing the work AI helps produce, so speed never comes at the expense of code you can actually trust.
Prototypes start at $6,000 and full MVPs at $15,000. Costs vary with scope, but our AI-accelerated process typically brings a project in around $20,000 all-in, compared to the roughly $200,000 a traditional agency might charge for similar work, since AI absorbs much of the repetitive implementation and testing. That efficiency comes from AI absorbing the repetitive parts of the build, scaffolding, boilerplate, and initial test coverage, not from cutting corners on review.
We choose the stack based on what your product actually needs rather than a house default, typically modern backend frameworks and cloud infrastructure paired with a front end suited to your users. AI tooling accelerates the build regardless of stack, and senior engineers make every architectural call. We've found that pairing AI with direct senior oversight, rather than relying on either alone, is what makes both the speed and the quality possible.
We start with a discovery conversation to nail down requirements, move into AI-assisted architecture and prototyping, then build in short, visible cycles with your feedback folded in as we go. Senior engineers review everything before it ships, and most projects land around 6 weeks. Scope and complexity still affect the final number, but that AI-enabled baseline is consistently close to what most Beverly Hills projects land around in practice.
[01] Product Strategy
We start by helping you define your long and short-term product visions. We then break down the concepts into concrete features and functions, so we can piece them back together into a prioritized roadmap.
[02] Development
With the framework pinned down, we go heads-down on execution. We leverage AI-powered tooling and a modern Flutter + Firebase stack to develop your product in record time.
[03] Polishing + Launch QA
Your finished product to ensure that each feature works seamlessly, every color is precise and all copy is ready for publication. We then manage the entire app publishing process on mobile, web or both.